2. Recommendations
Copywriting Hosting Maintenance SEO Website
This section covers each Area Of Concern, using screenshots from established websites, which are similar to yours.
2.1 Copywriting
You listed Copywriting as an additional skill. What state is your book in? I assume it is already in digital format, but are there graphics, charts, forms? Do you have books to show me of your competitors that you would like to emulate?
2.2 Hosting
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All Plans Include:
2.2.1 Domain Name Registration
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Basic Hosting Account
Comes with the hosting package. For privacy reasons and cost control measures, It is recommended that the Client contact HostMySite directly to set up the basic package, and secure the domain name. Once this is done, Client can forward the Developer the login information, without risking sensitive information.
2.2.2 Email Accounts
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HostMySite provides Outlook style email with every account.
Comes with the hosting package.
2.2.3 eCommerce
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How to add MIVA cart
There is an additional charge of $15/mo for the MIVA shopping cart.
2.2.4 Server Log Files and Analysis
 
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HostMySite provides graphical, Web-based server logs with every account.
Comes with the hosting package.
2.3 Maintenance
A Blog would be the best option to keep control of your maintenance costs.
    • Would not be dependent on a certain web designer to modify.
    • Accessible by the site owner - From any computer in the world, to add and edit content as they wish without having to own expensive software.
    • Able grow with a business - Incorporate things later that may not be needed in the beginning, like testimonials, contact forms, surveys, audio, video...
    • Built with search engines in mind - Every time a new page is added, a unique page specific title tag would be automatically generated. The description tag too, would automatically come from the first 150 characters of text on the new content page.
    • An RSS Feed notifies subscribers that your site has updated.
    • They can be tweaked with plug-ins, to do just about anything.
    • A site map is generated and then notifies Google to come an index your site.

While all these things might take place individually with the proper systems in place and a lot of effort, a blog is an all-in-one solution. Blogs are literally so easy, a caveman can do it. So a maintenance agreement probably isn't needed. However, Compugasm Media will guide and train you as needed to get you rolling.
  • The Client pays a fixed monthly rate for such things as changing prices to eCommerce items, adding additional inventory, making moderate graphic changes.
  • The customer pays on an 'as needed' hourly basis.
2.4 SEO
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Basic search friendly information filled out
The blog is great, because you won't need someone with HTML expertise to modify your keywords. The ability to change this, is very easily laid out for you in the blog interface.
2.5 Website
Setting up the site and the store is the easy part. You've already sent me some text in a Word document that I could use, for demonstration purpose, in setting up an example site for you.
I've looked at similar sites that sell eBooks, and notice that this website for Jimmy Brown has some graphics, book covers, pictures, and testimonials. I assume this is similar to what you are looking to do.

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